A NEW wave of Wales-wide TV, radio, outdoor and online advertising has been launched as part of the ongoing ‘Time to Talk’ campaign about organ donation.

In less than 12 months time on December 1 2015, Wales will become the first home nation to introduce a soft opt out legislation on organ donation.

The new information is being carried out to raise awareness and increase understanding of the organ donation choices available as part of the legislation across a range of specific target audiences, including workplaces across Wales.

The Welsh Government is looking to join forces with other large private, public and voluntary sector employers in Wales to make sure employees across the country are aware of the impending changes to the law.

Currently anybody will be able to register a decision to donate all organs and tissues or to select specific organs or tissues. Until December 1 2015, the current opt-in system continues and the deemed consent will not apply.

For more information please visit www.organdonationwales.org. Any organisation who would like to become involved in the Time to Talk campaign should send an email initially to organ.donation@wales.gsi.gov.uk.