THE New York Times is one of the world's leading newspapers so when you make it on their prestigious pages it usually means you are doing something right - particularly when you run a specialist recruitment company thousands of miles away in Penarth.
Teachers International Consultancy (TIC), based at Avon House, recently featured in an article run by the Pulitzer Prize winning paper on teachers working overseas.
Focusing on the growing number of teachers who are seeking employment in international schools around the world, TIC managing director Andrew Wigford was contacted for his view as an industry leader - a major endorsement for the local business.
The 51-year-old who set up the company in 2005 said: "I told the reporter that those willing to take the plunge often find they have a great way of life. They get to move around and develop their career and it's quite an opportunity to travel the world. Many don't want to come back.
"The article is great news for the company, and on the back of it we have already had a number of new enquiries.
"Just yesterday we were contacted by a school in Oslo, Norway who said they had seen the story.
TIC currently supports more than 10,000 teachers with international job opportunities, and counts 250 international schools in 80 countries across the world as regular clients, but Andrew said it still came as a shock to receive a call from one of the NY Times' reporters.
"We have done a lot of publicity and had various things published in the Guardian before but it's a first for the New York Times," said the former headteacher at the Vienna International School in Austria.
"It's been a really good year, and I think we've got a very bright future ahead of us."
The New York Times article can be found at www.nytimes.com/2013/04/29/world/europe/teachers-compete-for-overseas-jobs.html?pagewanted=all&_r=1&
For more information on TIC see www.ticrecruitment.com