A Penarth inventor will produce his latest creation in Welsh factories, with the backing of the Welsh public.

John Tomalin-Reeves, 49, has spent the past three years designing and perfecting the ZIGZAG, an outdoor oven designed and made entirely in Wales.

Whether it’s slow-cooked shanks, sizzled seabass or a speedy margherita, ZIGZAG is designed for budding chefs and enthusiastic cooks who enjoy the great outdoors.

The product features an innovative floating baking stone which allows flames to heat food from beneath as well as over the top to create a dual heat source, speeding up cooking time and adding flavour.

John has launched a crowdfunding campaign to help get the ZIGZAG into mass production and is asking for help from the people of Wales.

Unlike most crowdfunders the final product is already complete.

By backing the campaign, pledgers will receive the oven at a reduced price. They will also be supporting local communities and families as once orders are underway, the product will go into mass production in Welsh factories.

Much of the product has been made in a family-run steel fabricators in Ferndale in the Rhondda.

John said: “I love the fact that the ZIGZAG has been made within 25 miles of my home in Penarth. I’ve visited the factory literally hundreds of times in the last three years and that wouldn’t have been possible if it was made in China, but what it proves more than anything is that businessmen and women really need to look thoroughly at what’s under their noses.

“I’ve been amazed by the talent I’ve seen on these shores - there are some incredible businesses here doing some world beating things, and they need our support. Regardless of how you voted in the referendum, whether we’re in or out we should all be proud of what we produce on this island and I’m here to show you that it’s possible to create a great product without having to go to the Far East.

“It has taken me three years to develop the ZIGZAG - from the seed of an idea to the living and breathing product you can see today. I want you to support our crowdfunding campaign so we can give a boost to the factories in Wales which have supported our development. They’re ready to make your ZIGZAG now!”

Factory boss, Jason Keetch, who runs the factory making the ZIGZAG, said: "It has been an absolute pleasure working on the ZIGZAG with John.The majority of our workload consists of manufacturing sub components for larger designs so we rarely get to make a recognisably finished product like this. Seeing first hand the progression of the design and working so closely with John on it has made this project feel extra special.

“My whole team are proud that the ZIGZAG is a fully Welsh product and that we have been a part of its story. We’re excited to see where it now goes!”

Those who pledge their support and buy a ZIGZAG in the first 60-days of the crowdfunder, which ends on Sunday 26 May, will benefit from an early bird price of £395.

To find out more, visit: igg.me/at/zigzag-oven