THE success of Penarth’s virtual marketplace is already showing – with six traders already live, and many more signed up.

A few weeks back, it was announced that traders in the area would be bringing their own Amazon-inspired virtual marketplace to the town – to support independents.

The idea came about after Angelina Hall, co-owner with Cathy O’Doherty of Glass By Design, was racking her brain on how to help businesses in the area during the early days of the pandemic.

Foxy's Deli and Cafe, Glass by Design, Apothecary 64, Gin64, Willmore's 1938 and Allen Sadler Hair Studio are the first who have enrolled to feature on the site – 22 other businesses have signed up already. 

To view them, head to 

“Once we reach about 10 shops, we will then have a big launch”, added Ms Hall.

“The good news is that one of the shops has already had an order, so the site is already being found.

“We have linked up with Foxy’s Deli to be the central pick up point for those that might have ordered a number of items from different shops and want the ease of one pick up.


“Station Approach also has parking which will make this much easier!

“Foxy’s will also be able to delivery orders. This will have a cost of £4.95 - to Penarth, Dinas Powys, Sully, Llandough.

“Some traders though will still organise their own deliveries.

“The logistics are falling into place and it is very exciting to see this now coming to life”.

ShopAppy Penarth is free to take part in for the first year due to funding by the Vale of Glamorgan Council.