ANYONE concerned by the news that veteran Penarth butcher David Lush is selling his shop need not worry - the new owners insist that there will be minimal changes.

David Lush and his wife Maureen retired after running the independent butchers on Glebe Street for almost 50 years.

They sought out chain butchers Farmers Pantry, which have five outlets and one wholesale outlet, to take over the shop.

New owner Rhodri Davies has been inundated with calls from concerned residents asking when the butchers will close down.

However, there is good news - Mr Davies says that the shop will remain as it is.

"It's going to be business as usual at the shop," said Mr Davies.

"We're carrying on the business that they (the Lush family) started.

"We've bought the business in its entirety and taken on all the staff that were there before.

"We felt that that was important that the staff were happy to continue doing the work they were doing before because they are the people that are dealing with the customers.

"So when a customer walks in now, other than Mr Lush himself not being there, they still deal with the staff that were there before."

There is a new addition to the staff with shop manager Louis Mostert.


The takeover included the purchase of the Lush brand name, meaning that staples such as Lush pies that were on offer while Mr Lush ran the butchers will remain.

More than that, the Lush items will be on offer at other Farmers Pantry shops.

What will change is that the shop will offer products from Farmers Pantry, such as dry aged beef.

A dry aged meat refigerator will be installed in the shop along with new tills.

As Farmers Pantry is a larger brand, Mr Davies said this gives them more purchasing power and could see more competitive prices at the shop in Penarth.

Mr Davies also wants to get involved in the community in Penarth.

"In Llantwit Major and in Whitchurch, we do a lot with schools and do outside catering events and things like that," said Mr Davies.

"We try to brand ourselves that we are selling ourselves to the young mothers and children because we look at them as being the future of our business.

"That's no disrespect to older people, they are important to us as well.

"But what we want to do is to break the mould of the of the younger generation going into a supermarket and to get them buying quality.

"We're keen to be part of the community in Penarth and if there's anything we can help with or provide, we will."